DoubleClick Search: Announcing the January 17 DS release!

DoubleClick Search: Announcing the January 17 DS release!: The latest DoubleClick Search (DS) release includes the following feature updates:

• Download agency- and advertiser-level reports directly in the UI: Before this release, you could only email the reports. Now, when you elect to download a report and set the Scope dropdown to Agency or Advertiser, the report will download directly by default. If you want to receive an email instead, select the Email report check box.
  
  If the report is very large, you can still use the UI while the report is generating. A status bar will indicate the progress of the download. When it’s complete, a Download link will appear next to the status bar.

• Apply filters to formula columns: After you click the Filter button in the DS UI, you’ll now be able to select a formula column as a metric. This gives you added flexibility to customize the data that appears for your formula columns.

• Temporary position constraint for new keywords in bid strategies: When you apply an Actions, Revenue, Transactions, or Weighted Conversions bid strategy to brand new keywords without performance history, the Performance Bidding Suite will apply a temporary position constraint to the keywords (indicated by an icon in the table). This ensures each keyword will get enough traffic with a reasonable amount of cost for the bid algorithms to effectively optimize. The constraint is removed once the keyword has received enough clicks, or the keyword is older than two weeks. Learn how to change the temporary position constraint if needed.

• Schedule reports by time of day: When setting up a schedule for a report, you can now select the time of day (and time zone) when you want to receive it. This is useful if, for example, you need to send out your daily reports early in the day, or deliver weekly reports at 9 AM Mondays.

Read the Help Center release notes for information on other updates and on issues fixed in this release.

Posted by the DoubleClick Search team