Inside AdWords: An easier way to view advertising policies

Inside AdWords: An easier way to view advertising policies: Understanding AdWords advertising policies is an important part of successfully managing your account and delivering ads that are safe and useful to users. To help you understand how policies affect the delivery of your ads, we recently introduced astatus insights icon on the Ads tab. We’re now following up with another feature to help you identify policy issues more quickly: a new Policy Details column.

The Policy Details column allows you to scan and sort policy issues across all of your ads (without hovering individually over each status one by one). You’ll find information like: 

• Approval status for each ad
• Disapproval reasons, if applicable
• Specific policies that can limit where your ads show

This information is available for paused ads as well, which can be particularly helpful if you want to know the status of your paused ads or if you need to temporarily pause a campaign while you work out some policy problems.

Here’s what the Policy Details column will look like, alongside some fictional example ads: