Inside AdSense: Search results with the flavor of your site

Inside AdSense: Search results with the flavor of your site: You can already customize the style of your AdSense for search results. Now, you can customize the substance of them, using the new site-flavored search option available in your AdSense account. The learning technology used in site-flavored search offers a subtle flavoring of your results to match the themes and topics of your site. For example, if you've got a site about music, over time our search results might learn that when your users search for [bass], they mean the instrument - not the fish.